This Program Includes
What’s Included In The Program
3 Hours of Live Training
Up To 30 Attendees
Written Assessments
Live Mock Calls
Certificate After Completion
Program Instructor
Education
Master of Business Administration - MBA Marketing
Jamnalal Bajaj Institute of Management Studies (JBIMS)
Bachelor of Commerce - BCom
Narsee Monjee College of Commerce and Economics
Experience
Professor of Marketing Management and Brand Management
Jamnalal Bajaj Institute of Management Studies (JBIMS) | July 1994 – Present
Professor of Marketing Management and Brand Management for the SPJIMR FMB (Family Managed Business) Program
SP Jain Institute of Management & Research | July 2013 – July 2017
Professor of Marketing and Brand Management for the Master of Management Studies Program
SP Jain Institute of Management & Research | July 1989 – July 1991
Author
Author of 14 books and textbooks on the art and science of Marketing Strategy and Brand Management in the Indian context.
Founder, Chairman & Director
Samsika Marketing Consultants. India’s first Integrated Brand and Marketing Strategy Consulting Firm | July 1995 – Present
What Our Clients Are Saying
“Lots of case examples to illustrate various concepts and points. Very participative and interactive.”
“The delegates who attended the training have given us a lot of positive feedback.”
“The training was quite captivating and each one in the audience enjoyed Jagdeep Kapoor’s session.”
“Encouragement to express free opinions or views. Explained in a manner understood by marketing and non-marketing personnel.”
“Well-structured. Simplification of the highest order. Learning is actionable.”
“My people picked up interesting pointers from the presentation on how to go about achieving more share of the consumer’s mind and heart. All of us found Jagdeep Kapoor’s comments very relevant to our business.”
“A great, positive way of forcing us to think out of the box. This programme is a great motivator. Excellent presentation coupled with real life examples.”
“The training was practical and down to earth with live examples. Such training should be part of an ongoing process.”
“Jagdeep Kapoor’s clarity of thought and humility were unparalleled. How simply he explained the complex subject of brand building!”
“Precise and crisp talk with relevant examples. Very simple, methodical, easy to implement and easy to remember.”